ASBL SPIRE is a 35 floor high-rise residential project next to a serene lake in Kokapet, Hyderabad.
As a Product Designer, I was instrumental in crafting the ASBL Spire brand website. I began by conducting in-depth user research to understand the specific needs and preferences of the target audience, individuals seeking a serene and upscale living experience in Hyderabad's Kokapet neighborhood. This research informed the creation of a user-friendly interface that effectively highlighted the project's unique selling points, such as its lakeside location and premium amenities.
To capture the tranquil and luxurious atmosphere of ASBL Spire, I designed a visually stunning website that incorporated high-quality imagery, calming animations, and a sophisticated layout. The website's design reflected the project's peaceful ambiance and provided a premium user experience.
I integrated key features into the website, such as a virtual tour of the residential units, detailed information about the amenities, and a convenient online inquiry form. These features allowed potential buyers to explore the project in depth and take the necessary steps to secure a unit. By combining aesthetics, functionality, and user-centric design, I created a brand website that effectively communicated the value proposition of ASBL Spire to its target audience.
