fig. 01 — the person behind the tokens

About

I've worked across product design, design systems, and research to help teams move from idea → impact. I enjoy untangling complex workflows, building shared libraries, and pairing closely with engineering to ship reliable, accessible interfaces.

Portrait of Anand Moon
subject: anand moon · hyderabad

02Skills, tokenized

6 groups · rendered as chips

ux design

Persona DevelopmentHeuristic EvaluationEmpathyDesign ThinkingUX FlowsAnalytics

ui design

Visual DesignTypographyInfo ArchitectureWireframingPrototypingResponsive Design

user research

InterviewsUsability TestingCollaborationJourney Mapping

interaction design

NavigationMicro interactionsData-Driven DesignTransitions

vibe coding/ai tools

Working and aware of 100+ AI ToolsNo code designUI/UX Design

tools

FigmaAdobe Creative SuiteAdobe XDIllustratorPhotoshopInDesignZeplinHotJarMazeCursorAI Tools

03Experience

5 roles · 2021 — 2026
  1. UI/UX Designer (Founding Team) — Turium.ai

    dec 2025 – apr 2026 · hyderabad

    • Led end-to-end design of an AI-powered enterprise SaaS platform, streamlining workflows, communication, and analytics across teams.
    • Defined and designed AI-assisted task flows, including system behavior, edge cases, and fallback states to handle uncertainty in automated outputs.
    • Partnered with product and engineering to shape early-stage (0→1) MVP strategy, influencing product direction and feature prioritization.
    • Designed conversational and agent-driven interfaces to automate complex tasks and improve operational efficiency.
    • Built and scaled a design system with tokenized components, enhancing consistency and reducing design-to-development friction.
    • Developed internal design tools and plugins to automate workflows and improve design system management.
    • Conducted usability testing and iterated based on user insights to enhance product experience and adoption.
  2. Product Designer — ASBL

    nov 2022 – nov 2025 · hyderabad

    • Led design for a B2B SaaS Enterprise Construction Management Platform, improving civil engineering workflows and boosting efficiency by 75%
    • Built a Scalable Design System using tokens and component libraries for consistent, cross-platform UI
    • Delivered key features including Supply Chain modules, Support Systems, and Role-based access control
    • Developed Figma Plugins, enhancing design automation and workflow efficiency within the team
    • Designed construction logistics and tracking systems with TMS-style workflows, enabling smoother material procurement, deliveries, and inter-project coordination
    • Mentored a team of 4 designers, conducting reviews, training, and ensuring cohesive design delivery
    • Created a real-time lead tracking software, improving visibility by 25%
    • Redesigned 4 brand websites, increasing monthly lead procurement from 5K to 50K
    • Led frontend handoff and usability testing, reducing user issues by 20%
  3. UX/UI Designer — Interakt Inc.

    may 2022 – oct 2022 · hyderabad

    • Designed user-centered UX/UI flows for 3 client websites, improving navigation efficiency and conversion rates
    • Crafted brand identities and logos for 3 clients, aligning with strategic goals
  4. UX/UI Designer — Sudaar Finance (Remote)

    jan 2022 – apr 2022 · jalna

    • Designed a website, mobile app, logo, and HR dashboard for TimePe, ensuring a seamless user experience
    • Created an attendance dashboard for SRJ Steels, optimizing usability and efficiency
  5. UX/UI Designer — Society of AI (Remote)

    jun 2021 – dec 2022 · bangalore

    • Designed websites for five clients, including Sevenseas Canada and The World of Persei
    • Worked on platforms like Wix, Ecwid, and Shopify to create seamless user experiences

04Education & certifications

foundation layer
  • IIIT Jabalpur - B.Tech, Mechanical Engineeringjuly 2017 – july 2021
  • Google UX Design Professional Certificate
  • IGNITE User Research Conference 2025

Let's collaborate

I'm exploring senior product design roles and selective consulting. You'll get systems thinking, craft, and speed across AI products, design systems, and B2B SaaS. Available for full-time, remote, hybrid, and contract roles.