cs/12 · b2c · society of ai
Society of AI
Multi Platform Client Websites

Overview
At Society of AI, I designed websites for five clients across multiple platforms - Wix, Ecwid, and Shopify. Each client brought unique requirements, but they all shared a common need: seamless user experiences that worked within platform constraints while maintaining design quality.
Problem
Multiple clients needed website designs across different platforms including Wix, Ecwid, and Shopify. Each platform had its own constraints, design limitations, and capabilities - requiring a flexible approach that could deliver consistent quality despite platform differences.
Discovery & Alignment
I analyzed each platform's design system, component library, and customization options to understand what was possible within each ecosystem. Clients like Sevenseas Canada and The World of Persei had distinct brand identities and business goals that needed to shine through despite platform limitations.
We aligned on creating a reusable design methodology that could adapt to platform constraints while ensuring each client's website felt unique and purpose-built, not template-driven.
Solution Architecture
Platform-Aware Design System: Adapted design principles and patterns to work within Wix, Ecwid, and Shopify's respective frameworks, maximizing customization within platform constraints.
Client-Specific Brand Application: Ensured each of the five clients - including Sevenseas Canada and The World of Persei - received distinct brand expressions tailored to their industry and audience.
Cross-Platform Consistency: Maintained UX standards and interaction patterns across platforms, so users experienced quality regardless of the underlying technology.
Responsive Adaptation: Optimized designs for mobile, tablet, and desktop across all platforms, ensuring accessibility and usability on every device.
Impact
- Designed websites for five clients including Sevenseas Canada and The World of Persei.
- Successfully worked across platforms like Wix, Ecwid, and Shopify, delivering consistent quality.
- Created seamless user experiences that transcended platform limitations.
- Established reusable design patterns that accelerated delivery for future projects.
Learnings
Platform constraints force creative solutions. Working within Wix, Ecwid, and Shopify taught me that great design isn't about fighting limitations - it's about finding elegant solutions within them. Consistency in user experience matters more than platform consistency.
Link to Design File